Project Description
The Challenge
Faces of Dementia was a campaign aimed at building awareness, reducing stigma and improving the quality of life for people affected by dementia.
At Atomic Spark, we created a series of short films giving viewers a glimpse into the lives of people living with dementia.
Our Approach
Meet the Faces of Dementia.
At Atomic Spark, we created a series of short films giving viewers a glimpse into the lives of people living with dementia.
The Results
Thousands of people attended in-person events and exhibits, and an accompanying paid media campaign reached 16 million views. On top of this great success, our production crew felt it was a great honour to capture the stories of these individuals. Our hope is that this campaign impacts many people over the coming years. See here
